The week in brief — measure, add guardrails, drive adoption

Three lessons this week. One: BBVA opened AI to 125,000 employees without mandating any use — voluntary adoption surfaced the best cases. Two: McKinsey finds 88% of companies experiment with AI but only 21% draw value from it, the difference being process redesign. Three: 60% of companies track no financial metric for the value AI creates.

The common thread: between experimentation and value lie three disciplines — measure, add guardrails, drive adoption. They are organized, not improvised.

Source: BBVA (2024); McKinsey, “The State of AI in Business” (January 2026); BCG, AI Radar (January 2025).