Our mission: give the leaders of SMBs and mid-market companies a fact base, clear pointers, and real cases to decide on their AI — and move from ambition to execution.
In less than a minute, see how to use the Institute to identify what matters, what is changing and what it means for your business.
Searching articles…
SEPTEMBER 28, 2026
Duolingo went “AI-first” and graded staff on their AI use; a year later it reversed course: adoption cannot be decreed (Fortune, 2026).
ANALYSISINSURANCE
Insurance is the economy's most AI-equipped sector — yet only 10% of insurers have industrialized it, while catastrophe losses top $100bn for the sixth year. Six use-case families, four breaking points, five 90-day decisions.
ANALYSISTRANSPORT & LOGISTICS
Transport uses AI half as much as the average economy, while failures and the driver shortage squeeze the sector. Six documented use-case families and five 90-day decisions to join the first movers.
SEPTEMBER 16, 2026
77% of French mid-sized firms use generative AI but only 17% see real time savings: adoption isn't value. Source: Bpifrance Le Lab, ETI Barometer 2026.
AUGUST 26, 2026
88% of employees use AI but only 5% to transform their work: the bottleneck is adoption, not the model (EY, Work Reimagined 2025).
PERSPECTIVE
An AI pilot should not prove that "it works": it should help decide. One task, a cost measured beforehand, a criterion set in advance, a short deadline — otherwise the demonstration succeeds and nothing changes.
REFERENCE
The license price is not the project cost: setup, change management, and operations add up. Data and adoption — the two invisible costs — often outweigh the license.
JULY 17, 2026
ANALYSISPROFESSIONAL SERVICES
AI industrializes the first draft and the review — judgment, signature and the client relationship remain the profession. The winners are the firms that run it as an investment, from the usage map to a decision on a fixed date.
One notable AI fact, decoded every business day.
OCTOBER 1, 2026
SEPTEMBER 30, 2026
SEPTEMBER 28, 2026
SEPTEMBER 25, 2026
SEPTEMBER 24, 2026
SEPTEMBER 23, 2026
The analysis to read first this week.
FOUNDER · EVERY WEDNESDAYFEATURED
A ten-person firm goes deep on AI as often as a five-thousand-person one.
More featured articles
ANALYSISFINANCIAL SERVICES
Finance deploys AI more than any other sector (92% of EU banks, 200,000 employees equipped at a single bank), yet only 4 banks in 50 prove their ROI. Three decision regimes, four fault lines, and a decision tree for where to start.
ANALYSISINSURANCE
Insurance is the economy's most AI-equipped sector — yet only 10% of insurers have industrialized it, while catastrophe losses top $100bn for the sixth year. Six use-case families, four breaking points, five 90-day decisions.
FOUNDER · EVERY WEDNESDAY
ANALYSISTRANSPORT & LOGISTICS
Transport uses AI half as much as the average economy, while failures and the driver shortage squeeze the sector. Six documented use-case families and five 90-day decisions to join the first movers.
FOUNDER · EVERY WEDNESDAY
Siparex and Bpifrance documented twenty completed AI projects in French SMEs and mid-market companies: 70% cost between 15,000 and 100,000 euros and 80% shipped in under six months. The Aldes case: 40,000 euros, five months.
ANALYSISRETAIL & DISTRIBUTION
A third of customers already shop with AI; 13% of retailers use it. Six documented use-case families and five 90-day decisions to join the 26% that scale.
FOUNDER · EVERY WEDNESDAY
AI drafts faster, but speed is not accuracy. The lesson from Ashurst: where a signature commits you, review is not overhead, it is the product.
FOUNDER · EVERY WEDNESDAY
Your teams are already using AI, with or without you. The lesson from BBVA: you don't control enthusiasm, you channel it. Two rules, a sharing ritual, and something better than the free tool.
Four ways into the fact base.
Lessons and convictions from the field.
Where a sector stands on AI.
Definitions, methods and key figures.
The daily brief: one fact, one source, one implication.
The weekly note from Arnaud Quintin, founder of YPrtnrs: one case, one lesson, one live project.
All our publications, most recent first.
ANALYSISFINANCIAL SERVICES
Finance deploys AI more than any other sector (92% of EU banks, 200,000 employees equipped at a single bank), yet only 4 banks in 50 prove their ROI. Three decision regimes, four fault lines, and a decision tree for where to start.
FOUNDER · EVERY WEDNESDAY
A ten-person firm goes deep on AI as often as a five-thousand-person one.
ANALYSISINSURANCE
Insurance is the economy's most AI-equipped sector — yet only 10% of insurers have industrialized it, while catastrophe losses top $100bn for the sixth year. Six use-case families, four breaking points, five 90-day decisions.
FOUNDER · EVERY WEDNESDAY
ANALYSISTRANSPORT & LOGISTICS
Transport uses AI half as much as the average economy, while failures and the driver shortage squeeze the sector. Six documented use-case families and five 90-day decisions to join the first movers.
FOUNDER · EVERY WEDNESDAY
Siparex and Bpifrance documented twenty completed AI projects in French SMEs and mid-market companies: 70% cost between 15,000 and 100,000 euros and 80% shipped in under six months. The Aldes case: 40,000 euros, five months.
ANALYSISRETAIL & DISTRIBUTION
A third of customers already shop with AI; 13% of retailers use it. Six documented use-case families and five 90-day decisions to join the 26% that scale.
FOUNDER · EVERY WEDNESDAY
AI drafts faster, but speed is not accuracy. The lesson from Ashurst: where a signature commits you, review is not overhead, it is the product.
FOUNDER · EVERY WEDNESDAY
Your teams are already using AI, with or without you. The lesson from BBVA: you don't control enthusiasm, you channel it. Two rules, a sharing ritual, and something better than the free tool.
The information you need to act better and faster.
Read-only snapshot of the Institute's published content as of 2026-10-05.
